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Twitter engagement rate calculator

Calculate the share of impressions represented by likes, replies and reposts.

Use numbers from the same post or the same reporting period.

Impressions vs. engagement

Impressions are the denominator you enter. Likes, replies and reposts are the interactions counted here. Compare equivalent periods and the same formula; an engagement rate alone does not tell you how many customers a post acquired.

From attention to your website

Add a campaign link to your next post, then review visits and conversions in your website analytics. Rootstoq’s website analyzer can inspect the destination page.

Check your landing page · Explore the saved SEO workspace